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Analytics

Blog Builder includes a built-in analytics dashboard that tracks site visits, blog views, and user registrations. No third-party analytics service required.

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Analytics data is recorded in real time as events occur. Charts reflect the database state at the time of the page load.

Admin Panel

  • Location: Admin Panel > Analytics (/admin/analytics)
  • Required permission: viewInsights

Tracked Event Types

EventWhen It's Recorded
visitEvery public page load (includes referrer and device info)
blog_viewWhen a published blog post is opened
registrationWhen a new user account is created

Available Metrics

  • Total page visits
  • Unique sessions (approximated by IP)
  • Daily visit chart
  • Hourly distribution
  • Day-of-week distribution
  • Top referrer sources
  • Referrer type breakdown (direct / social / search / unknown)
  • Device type breakdown (desktop / tablet / mobile)
  • Period-over-period comparison

Referrer Classification

Referrers are automatically classified into the following categories:

TypeExamples
socialYouTube, Twitter/X, Instagram, Facebook, TikTok, Reddit, Discord, Twitch, LinkedIn
searchGoogle, Bing, DuckDuckGo, Yahoo, Brave Search
directNo referrer header (direct traffic or dark social)
unknownAny other referrer not matched to the above

Date Ranges

Select a time range using the preset picker:

  • Today
  • Yesterday
  • Last 7 days
  • Last 30 days
  • Last 90 days
  • Last 365 days
  • Custom date range

Period Comparison

Compare the selected period against:

  • Previous period — The same duration immediately preceding the selected range
  • Previous year — The same date range from one year ago (year-over-year)

Comparison values and percentage changes are shown alongside each metric.